Wednesday 12 December 2012

End of module self evaluation

Typeface Project Boards


Open publication - Free publishing - More boards


Mini Brief Specific evaluation
Throughout this brief I feel that I have development my typographic skills in the sense of physically making fonts a great deal, I now kind of respect the time and effort that goes into producing a typeface much more, it has also made me much more conscious of the small detail within a font and as a whole just made me more typographically aware.

I feel that my software skills have been challenged in the sense that I had to step up my level of accuracy and precision within illustrator.

I feel that I am now much more efficient in producing fonts or approaching the production of fonts and the fact that I might not choose to do another pure type driven brief I will take elements of this brief into future branding briefs to then apply what I have learnt here to the branding sector of the industry.

The negative area's of this project I would say were my project planning as I found myself rushing my fonts and then trying to focus on making deliverables for them, looking back I would of preferred to produce more fonts or more weights of a font and not of bothered to produce loads of variations of posters but just simply flush it on an image. I feel I wasted so much time on trying to deliver my font I lost precious time in developing my fonts to their full potential. If I had more time I would propose producing a wider font family for both my fonts and then also spend the time and start using fontographer as this would of brought up my efficiently and allowed me to make my fonts key able without starting over. One other weekness I found in this brief is my incapability to produce a purely typographical poster without disliking it, this might be due to the low content on my posters but this was a difficulty I struggled with. In future I would attempt typographic posters if I had a solid concept and content backing it.

One strength this project did have was it made me speak to other photographers within the college to get access to their photo's and helped build up networks for me. 

Loose Clothing Final boards and all the clothes we printed

Final Boards Aperture


Open publication - Free publishing - More aperture

Mini end of project self evaluation.

This brief has been one of my favourite of this module, It gave me content I loved working with, articles I could read again and processes I could spend all day on.

Editorial - I felt like layout skills in the terms of Image and Type have been pushed further then they ever have before especially concepts and idea's, it felt like my layout had a clear plan behind it and it and every design decision was backed up appropriately.

I feel that my approach to producing publications have changed a lot especailly as I feel much more informed about binding and stock this has allowed me to understand my content and steps to follow to present that content appropriately.

Binding/Stock - Major improvement and my understanding of digital print to stock has also improved. I understand the limitations of colour and stock when related to page numbers and how this can influence the production of a publication.

A strength in this project has definitely been my editorial work and layout, I will futher this within my final major project. I have also found a much more efficient way of sourcing material and improving my work efficiency.

A weakness I found was not having much of a knowledge about producing books but after this project and the extensive research undertaken I feel confident for future projects

If I had more time I would extend this brief and produce invitations, gallery signage and web/digital formats for my publication and promotion. 

Board for Max Physick brief

Tuesday 11 December 2012

Cheap Trills final PDF boards


Open publication - Free publishing - More boards

Mini end of project evaluation 

Throughout this brief I feel that I have develop my screen printing skills considerably in a practical sense where I have to measure and line up prints as much as understanding the process much better for paper based printing.

I feel that I have also explored laser cutting as a process and now understand it much better, I would be confident in my FMP to book slots and utilize this to the best of its abilities next time. I feel that I understand the process' limitations much better as well and I could design for them.

I feel my branding and logo design skills have been tested by doing this brief in such a short time it forced me to really focus on my logo design and speed up my design process instead of spending weeks on a logo, this was a good exercise for me as it gave me confidence to be able to do a logo in a couple of days.

I feel that my concept for this project was really simple and clear and allowed my design to be done quickly due to the clarity of the project.

strengths throughout this project is my use of processes and type setting.

If I had more time I would definitely extend this brief into CD album covers, Gig posters, flyers, club signage and a web layout. I would also of not laser cut the logo like I did or tried to experiment of differnt vinyl stocks as I feel the drop out produced by the laser cutter was not very professional although the inside cover shining through really gives a good overall impact.