Foiling brings out the logo really well on black stock, the shiny foil makes it an instant focal point and gives the logo a kind of corporate characteristic. This foiling gave me an idea to produce a limited addition packaging for a frisbee which will include a lot of gold and silver foiling. If i have enough time.
The leaflets were designed for screen print but i ended up not having enough time to cut a screen and get it printed, with the design being white text on black stock it wouldn't be able to come out in the digital print, i really wanted to use the black stock as it would make the image on the other side of the flyer the main focal point.
I decided to experiment by foiling the back of the flyers, i already knew that foil came up very well on black stock so i used colour coded foiling which would represent each sport. The blue flyer didnt come out as well as the others, some of the foiling didnt peal off properly but their all still fully legible and shiny.
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