Briefs

There was about 4/5 briefs which caught my attention from D&AD/ISTD/YCN, some more than others.

The pentagram brief is probably my favourite one and i am willing to base my core project on the type of guidelines they set in this. I find this the most appealing due it being heavily weighted on the type aspect. Points i like were :

• that you had to produce a series of books 
• special edition
• layout driven
• typographic
• Focus on specific indivuals which opens up layout for dialogs/conversations/essays/facts ect.

I like the audience and the tone of design needed for this brief, i would really like to do work relating to the music industry but I think i would benefit more by exploring type. The idea i had here was to potentailly combine the pentagram brief with this one, instead of doing publications on designers and typographers i would rather do publications on some of the DJ's at the club then do a load of promotional work for the club. 

• posters
• audience
• music industry
• promotional work

• Books
• colour
• textures
• stocks
• layout

• branding
• layout
• stationary